If you've got a baby or toddler at home, supermarket baby events are a great time to stock up on essentials - there are baby events coming up at supermarkets and retailers across the UK, usually several times a year.

Supermarket Baby Events 2026

Baby events are one of the best ways to grab deals on everything from nappies and wipes to pushchairs, car seats, and nursery furniture. Big names like Pampers, Huggies, Tommee Tippee, Silver Cross, and Chicco all tend to feature, alongside great own-brand offers too.

According to moneysavingcentral.co.uk, here's what's coming up soon:

Matalan Baby Event

• Predicted Start Date: Monday 23rd March 2026

Matalan typically boosts its baby section four times a year in line with the seasons. Look out for great deals on baby clothing and essentials.

Argos Baby Event

• Predicted Start Date: Wednesday 25th March 2026

Argos holds a few baby events per year, making it a great time to shop for larger items like equipment and furniture.

Ocado Baby Event

• Predicted Start Date: Wednesday 25th March 2026

Ocado runs four baby events every year, so this is a handy one for stocking up on everyday essentials delivered straight to your door.

B&M Baby Event

• Predicted Start Date: Monday 30th March 2026

B&M holds two baby sales per year - worth a visit for some brilliant in-store bargains.

Tesco Baby Event

• Predicted Start Date: Tuesday 7th April 2026

Tesco runs three baby sales per year, with their spring event typically landing in April or May. A great time to stock up both in-store and online.

Morrisons Baby Event

• Predicted Start Date: Monday 13th April 2026

Morrisons usually holds two or three baby sales per year, with an April event being a regular fixture in the calendar.

ALDI Baby Event

• Predicted Start Date: Sunday 19th April 2026

ALDI's Specialbuys baby events have been getting more frequent over the years - keep an eye on the middle aisle for some brilliant deals!

ASDA Baby Event

• Predicted Start Date: Monday 20th April 2026

ASDA's baby event runs across both ASDA Groceries (nappies, wipes, food) and ASDA George (clothing and larger equipment), making it one of the most comprehensive events of the lot.

Boots Baby Event

• Predicted Start Date: Friday 24th April 2026

Boots typically holds three baby and toddler sales per year and they tend to run for several weeks - perfect for spreading out your shopping.

Sainsbury's Baby Event

• Predicted Start Date: Tuesday 5th May 2026

Sainsbury's baby event dates can be sporadic, but one is predicted for early May. Keep an eye out for deals across baby food, nappies, and more.

Lidl's Baby Event

• Predicted Start Date: Sunday 14th June 2026

At Lidl’s Baby event, you’ll find a great selection of products from their award-winning brand ‘Lupilu’ as well as big-name brands such as MyBabiie and Cow & Gate.

Please note: All dates above are predicted rather than confirmed. It's always worth checking back with moneysavingcentral.co.uk for the latest confirmed dates before you plan your shopping trip!

If you have a loyalty card with any of these retailers, make sure you have it handy when you shop to make the most of any extra points or rewards on offer!